Nov 16, 2011
Careers in Public Relations
Public relations is a fast paced and evolving business. PR exists to gain media exposure and public awareness for almost anything, typically without payment for that exposure. As you think about a career in PR, remember that the profession is larger than just the agency aspect of the business. Every organization of any size, both profit making and non-profit, will have an internal PR department. Think about organizations that you respect, and explore the possibility of an internship or entry level PR job there. Many PR agencies, like Ruder Finn, have excellent management training programs for recent graduates. It’s great when a company wants to train you first. I’ll share more information about these programs in my blog. Also, please make sure you look at the PR section of Spotlight on Careers. I think it has a great deal of helpful information.
- Boston Chapter of the Public Relations Society of America: The Boston Chapter of the Public Relations Society of America is one of 112 PRSA chapters located across the country. In Boston, roughly 400 professionals are members of PRSA, making our chapter one of the largest chapters in the country. The PRSA’s primary objectives are to advance the standards of the public relations profession and to provide members with professional development opportunities through continuing education programs, information exchange forums, and research projects conducted on the national and local levels. Put your hand on the pulse of the PR industry in Boston
- Andrew Hudson’s Jobs List: Andrew Hudson’s Jobs List posts jobs in the following career sectors: public relations, marketing, advertising, graphics, copywriting, human resources, and nonprofit. The site also posts out-of-state jobs, and also encourages employers to list internships. The site provides access for job seekers to promote themselves. Job seekers are allowed 300 words to describe their backgrounds and the types of careers they are seeking. Its geographic focus tends to be the Rocky Mountain region.
- PRWeek Magazine: PRWeek is the companion website for PRWeek, the industry’s leading trade magazine for the PR industry. PRWeek delivers the full contents of PRWeek online each week, as well as a fully searchable archive of editorials, news, features, industry research, and special reports, many of which are available for download in PDF format.
- O’Dwyer’sPR.com: O’Dwyer’s has been covering public relations, marketing communications and related fields for over 40 years. Know what professionals in the business are talking about before you interview. Check out the Job Seekers section for Internships and Entry Level Jobs. Also use their list of over 400+ PR firms to link directly to company websites.
- The Holmes Report.com: The holmesreport.com website is a comprehensive source of knowledge and information about the public relations business, including an extensive body of knowledge that includes case histories, original research and reporting.
- New York Women in Communications: New York Women in Communications empowers women in all communications disciplines to reach their full potential by promoting their professional growth and inspiring them to achieve and share their successes in the rapidly changing world of communications. Their purpose is to strengthen the role of women in all communications professions. This site is a great source of internships in Advertising, Multimedia, Books, Newspapers, Corporate Communications, Photography, Film/TV Public Relations, Fund-Raising/Development, Radio, Graphics/Illustration, Sales/Marketing, Internet/New Media Special Events and Magazines/Publishing.
